03:48
Window Cleaning Basics: Tools & Techniques (Part 1)
In this 2-part tutorial Chris Ray, owner-operator of Vineyard View Window Cleaning, demonstrates how to set up basic tools and use practical technique...
View full details →The Best Dressed Window Cleaner – Ettore Timeless Quality
Being the best dressed window cleaner isn’t just about appearance—it’s about carrying tools with a legacy. Ettore represents timeless quality, craftsmanship, and innovation that has defined the window cleaning industry for nearly a century.
In 1921, Ettore Steccone came to California as a window cleaner and forever changed the trade. Working out of his garage, he developed the modern bulb shaped squeegee—lightweight, precise, and built with a rubber blade for superior performance. In 1936, he patented it as the “New Deal,” creating the foundation for the tools professionals still rely on today.
The story didn’t stop there. After being turned away by multiple suppliers, Ettore brought his invention to New York and challenged J Racenstein with a bold bet—that demand for his squeegee would speak for itself. By putting his tools directly into the hands of working window cleaners, he proved it. The result? A lasting partnership and the beginning of a legacy that still defines professional window cleaning.
Today, that same spirit lives on in every Ettore tool. Clean lines, balanced design, and dependable performance allow you to work efficiently while presenting a sharp, professional image on every job. When your tools look right, feel right, and perform flawlessly—you stand out.
This collection is for those who take pride in their craft and their presentation. With Ettore, you’re not just using tools—you’re carrying the tradition of the inventor of the modern squeegee and representing over a century of excellence in the field.
03:48
In this 2-part tutorial Chris Ray, owner-operator of Vineyard View Window Cleaning, demonstrates how to set up basic tools and use practical technique...
View full details →
00:56
Shop @ http://www.jracenstein.com or call 1-800-221-3748 email [email protected] Visit the blog! http://www.jracenstein.com/blog/ Fr...
View full details →
01:00
Shop @ http://www.jracenstein.com or call 1-800-221-3748 email [email protected] Visit the blog! http://www.jracenstein.com/blog/ Fr...
View full details →
00:56
Shop @ http://www.jracenstein.com or call 1-800-221-3748 email [email protected] Visit the blog! http://www.jracenstein.com/blog/ Fr...
View full details →
00:43
Cleaning Vinyl Window with Ettore Sleeve Rinse Pure Water Shop @ http://www.jracenstein.com or call 1-201-809-7500 email [email protected] F...
View full details →